Espousing real beauty through real care, Dove has always focused on inspiring women to step out of the shadow of beauty stereotypes. This year, Dove expands its mission to include men.
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The Dove Men Plus Council |
Dove Men+Care
Dove wants men to realize that it is care that makes him stronger, thus heralding the prominence of the new kind of man. Gone are the days when strength was defined by stereotypes of the quietly strong leader, the stoic provider and the unemotional hard-worker.
So, how does a man show his true strength? Traditionally, the notion of strength has been equated to demonstrating power. But times are indeed changing. Now, we see the emergence of babysitting dads, bag-carrying boyfriends, and dog-hugging men. Indeed, new kind of man is ready to show that he cares.
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Dove Men+Care Launch @ Green Sun Hotel in Makati |
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Dove Men+Care Products |
+Plus Marks the Spot
Last August 12,
Dove Men+Care held the Plus Marks The Spot event to launch the new range of hair products and introduce the “new kind of man”. The event was attended by some of Manila’s undeniably strong and caring men such as
Mon Gonzalez with wife
Tweetie,
Chucho Martinez and wife
Mikaela,
Patrick Garcia and wife
Nikka, and
Jim Bacarro and wife
Saab, among others.
Acknowledging the Filipino men known to actively exhibit their caring side, Dove Men+Care also introduced the newest
#DoveMenPlus council.
- Ryan Agoncillo : Host + Faithful Husband and Father
- Doug Kramer : PBA Player + Devoted family man
- JC Intal : Athlete + Soon-To-Be Father
- Nico Bolzico : Businessman + Cheesy Husband-To-Be
- Mark Agas : Model + Caring Doctor
- Luke Landrigan : Surfer School Owner + Selfless Father
- Chappy Callanta: Strength and Conditioning Specialist + Loving Father
- James Deakin: Motoring Journalist + Social Servant
You, too, can celebrate the #DoveMenPlus in your lives by visiting the
www.DoveMenPlus.PH.
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Ryan Agoncillo |
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Doug Kramer |
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JC Intal |
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Nico Bolzico |
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Luke Landrigan |
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Chappy Callanta |
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Mark Agas |
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James Deakin |
New Dove Men+Care Fortifying Shampoo Range
“And because Dove prides itself in giving real care to all, it is finally completing the Dove Men+Care Masterbrand by introducing a complete range of hair products for this new kind of man. Infused with caffeine, The Dove Men + Care Fortifying shampoo was developed to strengthen men’s hair, making it stronger + more resilient. It is also available in three variants: Strengthening, Anti-dandruff, and Refreshing Clean. The NEW and complete range of Dove Men+Care promises to provide the real care that men deserve.” said Julia Ng, Dove Hair Brand Manager.
The new product range answer men's concerns which focus on hair flakes, freshness, and most off all, hair fall. They look for anti-dandruff, anti-hair fall and ones that give a cooling sensation.
More Photos from the launch:
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Style Wise Manila for Dove Men Care |
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Luke Landrigan & His Son |
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Care Makes A Man Stronger |
Join in and nominate the Dove Men Care of your life at DoveMenPlus.ph.
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